Xarxes socials i productes d’higiene femenina

Caroline Williams, CEO de Bodyform

Tenir una pàgina de producte a Facebook que promocioni el vostre productes d’higiene femenina is probably already a challenge. Adding a witty, sarcastic comment on the page that went viral could have been a bit embarrassing. Here's a censurat comentari de Richard a la pàgina de Facebook de Bodyform:

Hi, as a man I must ask why you have lied to us for all these years. As a child I watched your advertisements with interest as to how at this wonderful time of the month that the female gets to enjoy so many things, I felt a little jealous. I mean bike riding, rollercoasters, dancing, parachuting, why couldn't I get to enjoy this time of joy and ‘blue water' and wings !! … Then I got a girlfriend, was so happy and couldn't wait for this joyous adventurous time of the month to happen …..you lied!! There was no joy, no extreme sports, no blue water spilling over wings and no rocking soundtrack oh no no no. Instead I had to fight against every male urge I had to resist screaming wooaaahhhhh bodddyyyyyyfooorrrmmm bodyformed for youuuuuuu as my lady changed from the loving, gentle, normal skin coloured lady to the little girl from the exorcist with added venom and extra 360 degree head spin. Thanks for setting me up for a fall bodyform, you crafty bugger

En lloc de respondre educadament a Richard i esperar que l’episodi desaparegués ràpidament, Bodyform va decidir adoptar un enfocament diferent. Gaudeix.

Forma del cos. Com un cap!

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